Hreflang kya hai?

 

Hreflang kya hai? (SEO mein)

hreflang ek HTML attribute hai jo search engines ko batata hai ki aapke web page ka kaunsa version kis language ya region ke liye bana hai.

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✅ Simple Definition (Hinglish mein):

Hreflang tag Google ko batata hai ki kis language aur kis country ke users ke liye kaunsa web page dikhaya jaye.

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🔹 Hreflang Tag ka Example (HTML mein):

html
<link rel="alternate" hreflang="en" href="https://example.com/en/" />
<link rel="alternate" hreflang="fr" href="https://example.com/fr/" />
<link rel="alternate" hreflang="hi" href="https://example.com/hi/" />

Iska matlab:

• English page: https://example.com/en/

• French page: https://example.com/fr/

• Hindi page: https://example.com/hi/

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🔹 hreflang ka Structure:

ini
hreflang="language-region"

Part	Example	Matlab
Language	en, hi, fr	Language code (ISO 639-1)
Region	IN, US, FR	Country code (ISO 3166-1 Alpha 2)

🔸 Example: hreflang="en-IN" → English language for India

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🔹 hreflang kab use hota hai?

Situation	Kyu use karein?
Website multilingual ho	English, Hindi, Spanish mein alag pages
Same content multiple regions ke liye ho	en-US, en-UK
International SEO karna ho	Country-specific ranking ke liye

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🔹 hreflang ke SEO Benefits:

1. ✅ Right users ko right version dikhta hai

2. ✅ Duplicate content penalty se bachaata hai

3. ✅ Bounce rate kam hota hai (kyunki user apni language mein page padhta hai)

4. ✅ International traffic increase hoti hai

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🔸 Bonus: x-default Kya Hai?

html
<link rel="alternate" hreflang="x-default" href="https://example.com/default/" />

Jab koi user unknown language ya region se aaye, to usse ye default page dikhaya jaye.

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🔚 Ek Line Mein:

hreflang tag Google ko batata hai ki kis page ko kis language aur country ke users ke liye dikhana hai.

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