Structured Data Details Kya Hai?

 

Structured Data Details Kya Hai?

Structured Data 

Structured Data ek special code format hai (usually JSON-LD, Microdata, ya RDFa) jo search engines (jaise Google, Bing) ko help karta hai ye samajhne me ki webpage par kya content hai.

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✅ Simple Hindi Definition:

Structured Data ek aisa code hota hai jo web page ke content ke baare me search engine ko clearly aur accurately batata hai — jise samajhna machine ke liye easy hota hai.

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🧠 Example Samajhiye:

Agar aapke page par ek recipe hai, to structured data batata hai:

• Dish ka naam kya hai

• Kitne minute lagte hain

• Ingredients kya hain

• Rating kya hai

• Calories kitni hain

👉 Ye sab data code ke form me diya jata hai, jo search engine ko content samajhne me madad karta hai.

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🧩 Structured Data ka Code Format:

Most common format: JSON-LD

json
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Recipe",
  "name": "Chocolate Cake",
  "author": "Suchi Sharma",
  "cookTime": "PT30M",
  "recipeIngredient": [
    "1 cup flour",
    "1/2 cup cocoa powder"
  ],
  "aggregateRating": {
    "@type": "AggregateRating",
    "ratingValue": "4.5",
    "reviewCount": "122"
  }
}
</script>

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📌 Structured Data ka Use Kyu Hota Hai?

Fayda	Explanation
✅ Google ko samajhne me aasani	Aapke page ka meaning clear hota hai
✅ Rich Snippets milte hain	Stars ⭐, ratings, FAQs, price, events search result me dikhte hain
✅ Better SEO	CTR (Click Through Rate) badhta hai
✅ Voice Search friendly	Structured content voice search me use hota hai

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🔍 Structured Data Ke Examples (Types):

Type	Use
📖 Article	News, blogs
🍽️ Recipe	Food websites
📍 LocalBusiness	Shops, service providers
🎥 VideoObject	YouTube/video embedded pages
🎫 Event	Concerts, webinars
🛍️ Product	E-commerce items
🙋 FAQPage	FAQ sections

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🛠️ Structured Data Kaise Check Karein?

1. Google Rich Results Test Tool

2. Schema Markup Validator

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❗ Important Tips:

• Structured data user ko nahi dikhai deta, yeh sirf search engine ke liye hota hai.

• Sirf structured data add karne se ranking nahi badhti, lekin visibility aur CTR zaroor badhta hai.